Where to go shopping for gender neutral kids’ clothes in Singapore

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If you prefer to ditch the gender stereotypes for your kids, here's where you can find clothes to suit.

Gender neutral kids’ clothes have hit the mainstream, and we like it. You may have heard John Lewis, a department store in the UK, no longer categorises children’s clothes by gender – instead, they label for ‘Girls & Boys’ or ‘Boys & Girls’. In 2017 in Australia, the Victorian state government finally allowed girls to wear shorts and trousers to school in a move to break down gender stereotypes, a move that we think was well overdue. Surely, if girls these days are learning to code, they can also wear pants?

So, in celebration of these much-awaited forward steps for equality and in anticipation of many more, we thought we’d spread the word on kids’ clothing stores and brands in Singapore (or online stores with Singapore delivery – and while we’re at it, here are a few online stores for you) that make it easier to dress your kids gender neutrally. To be clear, these brands don’t necessarily shout about gender neutrality – we just feel they do a good job of letting girls and boys (and anyone really!) wear whatever they fancy. And that’s what it’s all about, right?

Le Petit Society

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We love the Le Petit Society store at Downtown Gallery. Photography: Selina Altomonte

Confetti, lions, rainbows, giraffes, paint splatters and cool geometric patterns are the order of the day at Le Petit Society, and lordy, have we placed a lot of orders! We are shameless in our adoration for this brand, which is the savvy creative vision of local couple Robyn Liang and Dylan Ong. Other than the store at Downtown Gallery, it sells online and it’s stocked in a few retailers around town. It also stocks other brands we love, such as Pretty Brave, Rockin’ Baby, and Hubble & Duke.
www.lepetitsociety.com

Cavalier

cavalier Gender neutral clothes for kids Honeykids Asia Singapore

Crayons equipped, these kids mean business. Photography: Yasin Rahim for Cavalier Vault

Run by husband and wife team, Angela Chong and Perry Lam, Cavalier boasts creative collections of grownup fashion for kids who love playing dress-up. With collections designed by Angela Chong that range from neon coloured bomber jackets, to subdued overalls and elegant kimonos, this label caters to everyone and anyone regardless of “gender and size labels.” And if you’re itching to try on some of these fashion wonders for yourself, there are adult sizes for select styles so you can be matchy-matchy with the kiddos. Pst, splurge a little and get free shipping worldwide for purchases over $100.
cavaliervault.com

Oh Happy Fry

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Same colours, different patterns from Bandits Only and Bobo Choses play curated by Oh Happy Fry. Photography via Oh Happy Fry

A mumpreneur whose praises we like to sing, Rae Yun, curates lots of lovely brands to bring them to the kids of Singapore. Here you’ll find Bobo Choses, who are the superstars of cool and upbeat kids’ clothes with not a frilly bow in sight. Oh Happy Fry also stocks decor and lots of other swoon-worthy goodies.
www.ohhappyfry.com

Alexa and Alexa

The new Mini Rodini collection is serving up some fresh looks for kids, brought to you by Alexa and Alexa. Photography via Alexa and Alexa

This is your go-to for outlet shopping with a huge range of cool designers: Mini Rodini, NUNUNU, Bang Bang Copenhagen, and Popupshop (hello, giant panther and crocodile prints) are our picks for the more gender neutral options, and generally just the clothes we’d love to wear ourselves!
www.alexandalexa.com

Baby Style Icon

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Baby Style Icon believes boys should get to have as much fun with fashion as girls do! Photography via Baby Style Icon

This Singapore business is probably the most passionate about breaking norms in the kids’ fashion stakes, particularly focusing on letting boys have more fun with their clothes than the traditional brands tend to let them. We love the Swagasaurus range, and the onesies are pretty darn adorable no matter who wears them.
www.babystyleicon.com

Cotton On Kids

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You can count on Cotton On Kids for fun, affordable threads. Photography via Cotton On

Sure, there’s a plentiful supply of pink bows and sparkly skirts here, but you can also pick up spots, stripes, and fun patterns in almost every colour and size imaginable. Clothes here are affordable, fun, and widely available across the island. And you’ll always walk out with a drink bottle or hair brush from the front counter because they’re just too cute to ignore.
www.cottonon.com/SG/shop-by-brand/cotton-on-kids

Hipkin

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Hipkin has a good range of stylish, relaxed pieces from ONETEASPOON and I dig denim. Photography via Hipkin

International shipping from this Australian site costs between $15 and $35, but we’re willing to consider it to get our mitts on Bobo Choses, Munster, and Milk & Soda. Worth a look!
www.hipkin.com.au

Photography (top image): via Le Petit Society

Like this story? Here’s more we think you’ll enjoy!

Where to go gift shopping for babies in Singapore
Where to buy your baby or toddler’s first shoes!
Guide to shopping for fun swimwear for kids
Our go-to boutiques and online stores for a fashion fix (for ourselves!)

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