Where to shop for children’s fashion in Singapore: designer clothes, online stores and local labels we love

Kids fashion in Singapore
Get your kids kitted out in the coolest clothes – here's what we're loving right now...

Kids’ fashion in Singapore proves that when it comes to style, age knows no boundaries. Confession: We love seeing well-dressed mother-kid duos on the street and catching the occasional pic of cool kids of fabulous mum bloggers. We’ve shown you where to shop in Singapore for stylish gifts for babies, buy clothes for tween and teen boys and the best boutique in Singapore for mums and teen girls, but we couldn’t resist this round-up of children’s boutiques and labels in town you absolutely need to know about. Shhhh, we’ve even found where you can get designer gear from the likes of Marc Jacobs and Burberry for a steal! Read on, and resist the urge to shop up a storm… it doesn’t count if it’s for the kids, right?

Emma Laue
Emma Laue's cool cotton dresses, shorts and rompers are Singapore-perfect.
Mini Outfitters Emile et Ida
French label Emile et Ida is one of the designer labels you can snap up for a steal at Mini Outfitters.
Doc Martens
Never to early to get into some rockin' boots: Doc Martens.
Aussie label Seed is growing in Singapore
Aussie label Seed is growing in Singapore and is always on point for fun clothes for babies, kids and teens.
Mini Street Wear has the coolest tees, jumpsuits and harem pants for little dudes and dudettes.
Mini Street Wear has the coolest tees, jumpsuits and harem pants for little dudes and dudettes.
Boho for kids: Bae Bee Boo's latest 'Marisol' kaftan sold out in a flash, but more is on its way!
Boho for kids: Bae Bee Boo's latest 'Marisol' kaftan sold out in a flash, but more are on their way!
GAP kids
GAP always comes through with the goods for kids' essentials. Look out for fun collabs like the recent collection from Ellen Degeneres, which was all about girl power!
Elmo and the Cookie Monster get some street cred courtesy of PUMA.
Elmo and the Cookie Monster get some street cred courtesy of PUMA.

Mini Outfitters
Consider this The Outnet for kids. If you love labels like Marc Jacobs, Burberry, Stella McCartney, French brand Emile et Ida and Paul Smith, you can now deck your little dude or dudette out in fun designer gear without breaking the bank. Mini Outfitters offers some sweet discounts of up to 70% on off-season collections: we’re talking 45 or so designer labels and premium brands. But be quick when you see something you like, as limited quantities are available for each style and size: that’s permission to impulse shop, folks! Get the full scoop on Mini Outfitters tomorrow on HoneyKids!

Seed Heritage 
Great news for fan of leading Aussie brand Seed Heritage – there are now three stores in Singapore at VivoCity, Parkway Parade and Wisma Atria! Aside from its regular offerings of clothes and accessories for newborns, boys and girls, VivoCity and Wisma Atria will also exclusively carry the Seed Heritage Teen Girl Collection for girls aged eight to 16 years old – the latest range is all about leopard print and fun pops of colour. Love.

Emma Laue
It’s no secret we’re big fans of local kids’ fashion designer Emma Laue – her pattern choices for girls and boys are on point, and are made from cool cotton, which is a godsend here in Singapore. Emma has a background in couture, and it shows: the her work is impeccable. Browse her new Blossom collection and you’ll have a sudden urge to go on picnics and run through the Botanic Gardens with your little ones. Pssst: for a limited time, Emma Laue is offering shipping on ALL ORDERS free!

Mini Streetwear
Set up with a passion for children’s fashion, Mini Streetwear’s cool threads for kids from one to 12 years old are individually hand-picked and highly wearable in the hottest of climates. We love a brand with a conscience – Mini Streetwear is strictly against sweatshops and child labour and all clothes are manufactured in a sustainable environment. We particularly love the jumpsuits for our girls and printed onesies for our little bubbas. Even better right now they’re having a sale! 

GAP Kids
You can’t go wrong with Gap’s breezy style – it’s one of our go-tos in Singapore for fashion for teen and tween boys, and we love the designer collabs and limited edition ranges for cool kids’ gear with a twist. The latest collection we absolutely loved was the collab with Ellen DeGeneres (who’d have thought?!?), which featured lightning bolts, speech bubbles and customisable clothing and accessories for cool, confident girls.
GAP, #01-130/131 Vivo City, 1 Harbourfront Walk, Singapore 098585; www.gap.com

If you and your little girl have a slightly more boho style, check out the super cute local label, Baebeeboo. We’re head over heels for the unique, loose kaftans for little girls age one to four – the new Marisol kaftan with its beautiful bright embroidery sold out in a flash, but there’s more on the way! Great for beach days or breezy outings, these 100% cotton cover-ups are designed in a comfortable, flowy style and are hand-embroidered by women from a small community in Jaipur, India. We love that this is fashion for a good cause – a portion of profits are channelled to New Light, which provides shelters and safe havens for children of sex workers, amongst other initiatives. 
BaeBeeBoo, Available through its online store and at Naiise Central Mall and West Gate Mall; www.baebeeboo.com

Dr. Martens

Once the footwear de rigueur for skinheads and punks, Dr. Martens’s boots have since amassed a cult following. Sturdy soled, and combined with soft and durable leather, the chelsea boot styles for kids have elasticated sides for easy removal while the high-cut boot styles are easy to wear with zip closures. Rock your Docs like Harper Beckham…
Dr. Martens, B1-31 Capitol Piazza, Singapore 178905; www.drmartens.com

Dutch children’s wear brand Oilily opened its flagship store at Great World City last year so we can finally get in on this lovely label. Bursting with eclectic, colourful pieces, the collection embodies what Oilily kids are all about: confidence and fun.
Oilily, #02-20 A/B, Great World City, 1 Kim Seng Promenade, Singapore 237994; www.oililyshop.com/en

Cavalier Vault
Designed for the “brave and brazen”, Cavalier Vault was founded with the idea of kids playing dress up in their (super cool) parents’ closets. Don’t expect your usual splashes of colour and whimsy here – the ensembles are design-centric, monochrome and moody pairings for the city-bred. The new (and fourth) Autumn/Winter 2016/2017 series is all about grey as the new black. The standout piece? The D-ots tee and dress. Meticulously dotted with pale, yellow polka dots, these mostly grey pieces are hand-printed with non-toxic ink and glow in the dark.
Cavalier Vault, Check out the site for a full list of retailers; www.cavaliervault.com

Classic sneaker label PUMA has come up with two cool collabs for kids: The PUMA x Sesame Street and the PUMA x Superman collaborations, starring classic footwear styles in mini versions! Take your kid’s love for Elmo, Cookie Monster or superhero obsession to a whole new level with these cool little kicks featuring their fave characters.  You’ll find the shoes at PUMA stores, and the footwear and apparel at Kidstyle branches at United Square,  Paragon, City Square, BHG Bugis Kids, and Takashimaya.

Petit Bateau 

French fashion house Petit Bateau is all about classic prints, comfort, and priceless quality. Founded in 1893, the iconic brand will have your kids looking stylish all day. The best part? Clothes are designed such that your kids can’t hurt themselves on cord ties, poppers, buttons or ties. Even the outfits for newborns are super soft and made with flat seams to prevent skin chafing. Think clean lines, cosy fabrics and bold prints – the perfect way to say hello to a season of sunny weather… or our perpetually tropical Singaporean heat.
Petit Bateau, Outlets in Paragon, Isetan Scotts, VivoCity, United Square and Tanglin Mall; www.petit-bateau.sg