COTY, the global beauty powerhouse, announces the launch of “The Scent House,” an immersive pop-up experience celebrating the company’s rich heritage in fragrance creation. The first installation of this olfactory journey will debut from 1st -14th August 2024, in partnership with retailer Takashimaya, showcasing COTY’s prestigious portfolio including Chloé Parfums, Burberry Beauty, Marc Jacobs, and Boss Fragrances.
The pop-up will feature several engaging experiences:
– Personalization Station: From Friday to Sunday (5-8pm on Friday, 2-5pm on weekends), visitors can enjoy complimentary bottle engraving with their fragrance purchase, adding a personal touch to their chosen scent.
– Discovery Set: Join our exclusive community and enjoy privileged access to exciting events, special promotions, and new launch updates. Upon signing up, you’ll receive a complimentary 4-piece discovery set featuring all four brands, allowing for continued exploration at home.*
– Sweet Rewards: On weekend afternoons, guests who post an Instagram story featuring a COTY fragrance and sign up for updates can redeem a complimentary ice cream from The Dark Gallery.*
– Limited-Time Offer: To celebrate the love for fragrance, COTY is offering a special promotion of SGD 50 off purchases of SGD 200 or more.*
Pop-up Details
Date: 1st -14th August 2024, 10:00am – 9:30pm daily
Venue: Takashimaya Department Store, Level 1 Cosmetics Department
*Limited redemptions available. Terms and conditions apply.
